Smart Technology Ventures



 

Strategic Data Corp. (SDC) has created the world's most sophisticated online advertising yield-optimization technology. Its solution automatically increases the profitability of advertising supported web publishers, ad networks, and advertising supported software products by maximizing the performance of each individual impression while enforcing all trafficking rules. SDC's technology combines sophisticated statistical and predictive algorithms, demographic and geographic segmentation, and performance tracking to optimize thousands of offers every day on the top Internet ad networks. Strategic Data Corporation was acquired by Fox Interactive Media (FIM), a division of News Corporation (NYSE: NWS) on February 22, 2007.